Boutique PR and Strategy Firm
We build visibility the way it actually happens: through relationships, reputation, and trust.
We’re a boutique PR and strategy firm helping businesses and nonprofits grow through hyper-local, human-to-human public relations – not ads, not mass outreach, and not spray-and-pray marketing.
If your work is meaningful, but the right people don’t know about it yet, that’s where we come in.
PR That’s Built on Real Relationships (Not Just Press Lists)
Most PR firms focus on coverage. We focus on connection.
That means:
Building relationships with decision-makers before you need them
Positioning your brand so it’s remembered, trusted, and referred
Creating visibility that compounds over time instead of disappearing after a campaign
Because the most valuable opportunities – media features, partnerships, donors, referrals – don’t come from cold pitches.
They come from people who already know your name.
What Makes Us Different
Hyper-Local Relationship Building
We don’t chase attention. We build presence.
Our work is root in
- Local relationships
- Community Credibility
- Strategy Connections
The kind that open doors long after a press hit goes live.
Strategy Before Tactics
No templates. No recycled plans.
Every client gets a custom PR strategy based on:
Your goals
Your audience
Your ecosystem
Your capacity
We don’t “do everything.”
We do what actually moves the needle.
Support The Long Game
Social media and email marketing aren’t the strategy – they’re the support system.
We use them to:
Reinforce credibility
Amplify earned wins
Keep relationships warm over time
Visibility isn’t just about being seen once.
It’s about being remembered.
Who We Work With
We work with growth-minded businesses and nonprofits who:
Are doing real, meaningful work
Want long-term visibility, not quick wins
Understand that relationships take time (and are worth it)
Are ready to invest in strategy, not just execution
This Is Not For You If
- You’re looking for overnight results
You want “just some press”
You’re shopping for the cheapest option
You expect PR to work without consistency or commitment
And that’s okay. We’re not meant for everyone.
Our Core Services
Momentum
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Relationship Building
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Local Partnerships Building
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Credibility Building
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Relationship-driven PR Campaigns
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Reputation & Trust Development
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Media Outreach & Positioning
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Strategic Media Buys
PR + Evergreen Visibility Engine
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Plus
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Evergreen Organic Social Media
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Email Newsletters & Announcements
Accelerator
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Same System, Faster Pace
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Increased PR Capacity
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Limited Availability
How We Work
We keep our client roster intentionally small so we can do this well.
All engagements require a 6–12 month commitment, because:
real relationships don’t happen in 30 days.
Our clients choose us because they want visibility that lasts, and a partner who understands how influence actually works.
Non-retainer consulting rates are $300 an hour. This includes strategy and advisory services only.
About Us
At HB Consulting Co, we believe good people doing great work deserve marketing that actually works. We help small businesses and nonprofits grow on purpose, using organic social media and email strategies that turn visibility into revenue, donations, and real community connection.
No fluff. No jargon. Just smart strategy, clear messaging, and consistent follow-through.
Founded by Heather Bellew, we’re a small team with big energy, and we’re here to make your marketing easier, more effective, and a whole lot less overwhelming. If you’re tired of winging it and ready for a plan that makes sense (and gets results), you’re in the right place.
“Our company has utilized HB consulting for outreach via email / social media marketing and community engagement. Highly recommend their services for small businesses to larger organizations. Communication and follow up has always been great.”
Anish Patel
CEO
Land Acknowledgement
At HB Consulting Co, we recognize that the land we live and work on, what we now call Gwinnett County, Georgia, sits on the ancestral and unceded territory of the Muscogee (Creek) and Cherokee peoples.
We honor the deep history, resilience, and continued contributions of Indigenous communities, past and present. As a company rooted in connection and community, we’re committed to ongoing learning, equity, and meaningful action, including supporting Indigenous-led organizations through our giving.